Parshat Eikev is about consequences. Love God and cherish the land, and there will be abundance. Turn away from them, and the blessings will vanish. It’s not just poetic scripture—it’s a binding principle embedded in Jewish destiny.

In 2005, Israel withdrew from Gaza, handing the Strip to the Palestinian Authority. The move was framed as a step toward peace, but Palestinians internalized a different lesson from the Second Intifada: violence works. Within two years, Hamas was elected to a majority of the Palestinian parliament, seized power in Gaza, and rockets became Gaza’s chief export.

The same pattern played out decades earlier. In 1967, Israel reclaimed eastern Jerusalem from Jordan in a defensive war and reunified the city. Yet, instead of asserting Jewish sovereignty on the Temple Mount—the holiest site in Judaism—Israel handed day-to-day control to the Islamic Waqf which banned Jewish prayer there. The Muslim world absorbed the message: Jews do not value their holy places as deeply as Muslims do.

These choices raise the uncomfortable question: do Jews truly love the land and God in the way Eikev commands? The Bible is not just a Jewish text. Billions of non-Jews around the globe read it. They know its covenantal clauses and its warnings. They understand—at least in their own terms—the consequences that befall Jews when we turn from God’s love and from the eternal heritage of the land. Some may even see themselves as agents in delivering divine justice.

God knows. The world knows.

It is time for Jews to internalize this truth. The Shema’s first line is often recited aloud with pride. But the second section (starting at Deuteronomy 11:13), with its stark outline of blessings for faithfulness and curses for betrayal, is whispered—if said at all. Perhaps it’s time to say it aloud, not just with our lips, but with our lives: affirming an unbreakable commitment to God and to the holiness of the land.

In Israel, that would be building homes in the area known as “E1,” cementing all of Jerusalem including the Temple Mount as integral to Israel. In the diaspora, it means putting mezuzahs on doorposts and wearing tefillin (11:18-20).

Consequences are not an abstraction in the Torah—they are the lived reality of Jewish history. Eikev’s message is as urgent now as it was on the plains of Moab.